Voice-of-customer research

Your customers are already telling you what to say.

Research grounded in real human conversations for ads, positioning, and product validation.

AI research tools are a starting point, but they skim. We go deep into Reddit, YouTube, Quora, Instagram, LinkedIn and more. The places where people say what they actually think. That's where the real insights are.

Book a free call

How it works

Four steps. You tell us what you need. We do the research. You walk away knowing your audience better than your competitors do.

01

You tell us what you need

Your niche, brand, research questions, and what you want to understand about your audience.

02

We go where they actually talk

Reddit, YouTube, Quora, Facebook, forums. The places where people are honest about what they think.

03

We read, analyze, and organize

Pains, desires, what they've tried, what they trust. Every insight labeled and grouped.

04

You get a clear picture

Real quotes, real patterns, and our take on how to connect with this audience.

What you actually get

Real conversations from your target audience, organized into the categories that matter. Here is a sample of what a report looks like.

Pain Points Desires Tried and didn't work What they trust
Pain Point

"I've tried every supplement stack out there and nothing really works as advertised. Always overpromised and underdelivered. I don't even read the claims anymore."

r/Supplements · 847 upvotes

Desire

"I just want something that has actual studies behind it, not just influencer marketing. Show me the research and I'll pay whatever."

r/Fitness · 1.2k upvotes

Tried and didn't work

"Bought three different brands this year trying to find one I'd stick with. Ended up going back to basics. The fancy packaging means nothing."

r/Nootropics · 312 upvotes

What they trust

"The only reason I tried this one is because someone in this community recommended it. I don't trust ads. I trust people who've actually used it."

r/Biohacking · YouTube comment

Sample quotes from a supplements niche report. Your report covers your niche, your audience, your questions.

Ads

Know exactly what language your audience responds to

Positioning

Find the angle competitors are missing

Product

Validate ideas before you invest in building them

Outreach

Talk to prospects in the words they use for themselves

Simple pricing

One deliverable, one price. No subscriptions, no surprises.

The Research Report

$499

Delivered in 3 to 5 business days

  • Research across Reddit, YouTube, Quora, Facebook, Instagram, and the communities where your audience is most active
  • Real verbatim quotes organized by category: pains, desires, tried solutions, and what they actually trust
  • Our analysis on how to connect with this audience and where the real opportunities are
  • Useful for ads, positioning, product pages, outreach, sales conversations, and more

✓ You don't pay until your report is delivered.

Need ongoing research or working with multiple brands? Let's talk.

What clients say

★★★★★

"Very reliable and detail-oriented. Delivered high-quality market research and clear insights. Highly recommend."

DTC

DTC Brand

Ecommerce

★★★★★

"Edu made a great research job! Perfectly understood the assignment and the profiles we were looking for. Executed efficiently and sooner than expected. Good communication and quick to answer."

H

Hospitality Company

Real Estate

★★★★★

"Eduard did a phenomenal job on this VOC research project. His work was detailed, well-organized, and delivered on time. Communication was smooth throughout, and he adapted quickly when we refined the project scope. Highly recommend for any research work you need to be able to rely on."

A

Agency

Marketing

★★★★★

"Eduard was very professional, clear and outcome focused. I received my reports in due time. Before, during and after, it was a delight to discuss improvement options and broaden the perspective. This way I got more than I asked for. I will definitely recommend Eduard."

S

SaaS Company

Software

★★★★★

"Eduard did a great job researching and providing customer insights for us. He is very professional and great to work with."

DTC

DTC Brand

Ecommerce

★★★★★

"Eduard was professional and delivered a quality report in line with the provided instructions and feedback. We look forward to partnering with him on future projects!"

A

Agency

Marketing

Edu, founder of Insightios

The person behind it

Hi, I'm Edu.

I'm from Barcelona, where I currently live. Curiosity has always driven me. Discovering new places, cultures, and ideas has defined most of my life.

I've always been passionate about business and how ideas can turn into meaningful things. With the explosion of AI, I'm amazed by how fast the world is changing and how many opportunities are opening up for anyone with a laptop and an internet connection.

After years living across different countries in Europe and working with all kinds of businesses, I decided to build something of my own. Doing what I love most: finding insights and helping others.

That's why I built Insightios. To find the kind of human insights that help companies get their positioning right, run better campaigns, or validate an idea before they bet on it. Not just using AI, but combining it with real conversations from the places your audience actually talks: Reddit, YouTube, Quora, Instagram, Facebook, and more.

Ready to know your audience?

Pick whichever path works for you. Either way, let's figure out what your audience is really saying.

Book a free 20-min call

Delivered in 3 to 5 business days. Questions first? Just book a call.