Reports on SaaS Business Models & Metrics

Our SaaS Business Models and Metrics reports help founders, operators, and investors understand how top SaaS companies grow and optimize performance. Each report breaks down critical areas like upsell paths, churn reduction, onboarding flows, and pricing strategies. Whether you’re refining your software business models or expanding your metrics toolkit, these insights are designed for fast, informed decision-making.

Explore topics such as saas key performance indicators, customer retention drivers, funding strategies, and conversion-focused onboarding. You’ll find guidance on tracking the key SaaS metrics that matter most—such as expansion revenue, churn benchmarks, and LTV/CAC ratios. These reports combine frameworks, benchmarks, and SaaS-specific case studies to help you compete more effectively. Whether you’re early-stage or scaling globally, browse the collection below to access both free and premium content on SaaS business models and metrics or visit our full Research Shop to explore all available reports across industries.

Effective Upsell Paths for SaaS

Upsells can make or break SaaS growth. This report explores smart bundling, usage-based pricing, customer segmentation, and CS-led expansion. Includes tactics, risks, and future trends in revenue optimization.

Common Churn Drivers and Best Practices to Reduce Churn

Churn kills growth—this report explains why users leave and how to keep them. Covers onboarding flaws, pricing friction, and support gaps with actionable fixes. Backed by benchmarks and success stories.

Funding Stages for SaaS

This report maps the full funding journey of SaaS companies—from pre-seed through Series C and IPO. Learn how metrics, investor expectations, and capital allocation evolve by stage. Includes case studies and tips on alternative financing.

Best-in-class Onboarding Flows

Great onboarding drives retention, engagement, and revenue. This guide breaks down top strategies, UX principles, and success metrics. Includes SaaS and B2B case studies and implementation tips.

Pricing Strategies for SaaS

From freemium to value-based pricing, this report explores how SaaS firms drive revenue through smart monetization. Learn what works in 2025 and how to avoid common pitfalls. Includes psychological pricing tactics and future trends.

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